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Our Story

One afternoon, Jocelyn, a student, approached her father with questions about personal finance for her class assignment. She was eager to understand how budgeting, saving, and investing worked, as these were new topics for her. Her dad Ethan, who had a background in business and enjoyed teaching, saw this as a chance to bond and share valuable knowledge and experience. As they discussed these financial principles, they began to brainstorm if there was a way that they could apply them in a practical setting.

“Why don’t we start a small business together so that you can see how all of these concepts come together over time.” said Ethan. “That would be fun, what kind of business?” said Jocelyn. With a shared love for sports, particularly ice hockey for Ethan and swimming for Jocelyn, they decided to start an online apparel company focused on these sports. They named the company "Victrix Gear," and set out to build a brand inspired by their belief in the power of sports to instill values like perseverance, teamwork, and the pursuit of excellence.

Over the next few months, Victrix Gear quickly became more than just an idea and school side project about learning financial principles. They both envisioned something bigger and a brand that could become inspiring and a successful business venture. The company would be known for its high-quality apparel, empowering messages, vibrant designs, and slogans that resonated with young athletes and sports enthusiasts. Both Jocelyn and Ethan have learned a lot and have enjoyed spending time together while building the business. As the company continues to grow, it has become a testament to their shared values of hard work, dedication, passion for sports, and desire to teach and help others. Victrix Gear is not only a successful business, but a brand that inspires others to be victorious in all they do, both on and off the field.

Company Name

Victrix Definition

After much debate, research, and brainstorming, the name Victrix was decided upon. With a goal of promoting women, sports, and being successful, the meaning is derived from the feminine version of the Latin word victor.  And hence the company slogan “Be Victorious!”.

Giving Back!

Women's Sports Foundation

Being victorious isn't just about you winning. You can be victorious by inspiring and helping others achieve greatness too. That’s why at Victrix Gear, with each item sold, a portion is donated to the Women's Sports Foundation to help support their efforts to inspire women to reach their goals, both in sports and in life.

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